Friday 27 March 2015

Top 7 Things That You Must Not Do on Facebook


Let’s admit it, Facebook has become an integral part of our lives. Hardly a day goes by when we do not use it or is not affected by it. In fact, it has been observed that Facebook posts have immense effect on human emotions. People are impacted emotionally by the posts they read or come across on Facebook. In fact, emotions of our friends are said to affect our own emotions.

So, as soon as you are sharing some emotion on Facebook, it’s not remaining confined only to you anymore. Even if you are located at a distance, it is going to affect the emotions of the people who are on your friend list as well. This surely brings upon us a bit of responsibility, which needs to be kept in mind when we are using Facebook.

You surely have a list of friends whose conducts irate you. Surely you don’t want to act in the same way on the social network as they do. Besides, you should also be prudent about using Facebook, so that you don’t use it the wrong way.

What are the most common things that you share on Facebook? Do the types of status that you share seals your place among the most irritating types of Facebook users? You need to be a little wary while drafting your Facebook status update.

So, here’s a list of things that you should never do on Facebook.

DON’T Share Everything

That's the first thing a lot of people needs to understand. There are so many people on Facebook. At least a few hundred of them must be present on your friend list. Each of them must be posting at least something on a regular basis. And you may feel lured to share the same thing with your friends as well. But make sure you select only those things, which might be relevant for everyone. And, of course, refrain from tagging everyone in every post.

DON’T Add and Forget Friends

Facebook is one of the best places to connect with old and forgotten buddies. And to remain in touch with them on a regular basis. You will find a lot of your old friends on Facebook – those whom you had lost touch with. You can add them to your friends list on Facebook. But in most of the cases it is observed that people forget to remain in touch with their friends even after adding them to their Facebook friend lists. So, you should try to strike a conversation with them every now and then. This will help you remain in touch with the friends, even years after you have added them on your Facebook friends list.

DON’T Share Your Routine

Nobody wants to know how you spent every second of your day. Or, something that has happened to you, which is not at all important to anyone else. So, you should never go about updating your status like what you did that afternoon or what your plans are for the night – not until they are also going to be a part of it. So, it’s better not to post every detail of how you spent your day or your plans on Facebook.

DON’T Show Your Quarrelsome Side

Don’t use Facebook as a war platform. You might not like a person. You might have a deep hatred for him. But that does not mean that you will be bringing the swords out on his Facebook wall. At least not if you don’t want the world to know about this combating side of yours.

DON’T Have Personal Conversations on Facebook

If you want no misunderstanding with your friend or partner, then this is a strict no-no. Chats on Facebook, just like the text messages, are the perfect things to create confusions. You might see your logic often misinterpreted, as it is not communicated in the best way while doing it on Facebook. Hence, it is important that you carry out such important conversations in person, rather than relying on Facebook.

DON’T Engage in Stalking

A study has revealed some statistics about cyber stalking. It shows that in the online world, stalkers mostly haunt:
  • Facebook – 16%
  • Twitter – 3%
  • YouTube – 1.5%
So, if you like someone, there’s always a chance that you are following that person on Facebook. Even if you have added her as a friend, refrain from checking out every detail about the person on the social media profile. It’s not difficult to find someone on Facebook if you look for him or her. But that does not mean that you should use this platform to stalk that person.

DON’T Spy on Your Partner

Now, that’s getting too personal. If you have trust issues with your partner in your relationship, Facebook can be one of the best places where you can keep an eye on her activities. Or even, you might not be having any such issue at all. Yet, you may feel jealous or go through your partner’s profile for no specific reason at all. But that's absolutely not what you should do. Facebook's not the place to do that.

DON’T Upload Your Drunk Picture

Believe me, no one wants to see it. You might have had a blast last night. You might have gone to the disco and had been drinking all night. But that does not mean that you will have to upload a drunk picture or a selfie the next morning. It looks really awkward. So, better chuck this idea of sharing your drunk image.

Facebook is one of the best platforms to connect with people. Moreover, it can be a great place for marketing your business as well. However, you need to refrain from doing these things to have a positive result from your Facebook endeavors.

Tuesday 17 March 2015

Use of Images on Social Media: An Overview


Have a list of the social media platforms that have photos as their primary content streams?
  • Instagram
  • Facebook
  • Pinterest
  • Twitter
  • Snapchat
Here’s only a few of them. There are several others as well. These websites use the millions of photos that are posted on social media platforms on a regular basis. In fact, visual content is all set to dominate online marketing in 2015.

So, why do so many of the images appear extremely horrible?

The truth is people don’t care what kind of images they are posting on social media. And if you are looking for reasons behind this, there are, of course, quite a few as well.

They will be forgotten soon!

That’s exactly what people think about the images they post on the social media. So, they do not feel any special urge to post something amazing.

Not the Best Devices or Conditions

Most of the images shared on the social media websites are taken on smartphones. And naturally, the cameras of these smartphones are, of course, not as good as the DSLR-clicked images. Besides, the selfies or the photos clicked in a drunk or improper condition are usually far from attractive.

Every One is Not a Photographer

And now the most common problem with social media images – they aren’t click in the best possible manner. Because everyone is not capable of clicking pictures like an efficient photographer. Even if you possess a DSLR, it does not mean that you will be able to click like a pro.

So, lots of low quality images are shared on social media platforms on a regular basis.

But images play an extremely important role in social media marketing. Hence, it is quite important to use the right kinds of images to get maximum results.

Which images perform best on social media?

That’s what you need to know if you are planning your images to perform well on these platforms. And for that, you might even need to put on your photographer’s hat for some moment, as it might help you decide the types of images that are going to perform well on social media.

Different social media platforms require images of different sizes. Here’s a quick look at some of the techniques that you need to know while clicking or using images for your social media platform.

Centering isn’t Perfect Framing

Having OCD tendencies? Try to get out of it. Images don’t need to be placed right in the middle to be perfect. In fact, centered images are not able to attract the attention of the viewers as well as the off-centre ones do. So, it is better you try out different corners and other spaces of the frame as well.

Using Lights for the Images

Lighting is one of the most important aspects of photography. And if you want to make the picture perfect, then the use of lights needs to outstanding. It’s not always easy to move around with your complete light kit. But you have to keep in mind that the natural light can also be used in an excellent manner to create an image.

Background Needs to Selected Prudently

If the object is dark or colorful, white backgrounds work best. This is extremely true. Hence, try to get a white background for the images you are planning to click for social media. However, backgrounds of different other color also perform well when you are displaying light colored objects in front of it. Creating the right contrast between the object and the background is likely to help you significantly.

Try Out the Most Unusual Angles

Are you a professional photographer? You will then understand the importance of the use of various camera angles. And even if you aren’t, you surely like to view the images that are clicked using different types of angles. Remember, the most unusual angles of the images help to click the most interesting clicks. And with it, you will be more successful in attracting the attention of the viewers within a short time. Try out the most difficult angles for the photographs, if necessary. And then find the most amazing results that are going to make the marketing procedure easier for you.

Images play an extremely important role in social media marketing. However, they need to be used in the proper manner to make them effective enough.

Tuesday 3 March 2015

Top 5 LinkedIn Mistakes to Avoid to Land Your Dream Job


Planning to change your job soon? You should then start looking for a new one for sure. There might be many ways to do that. And among them, the online world is surely one of the best ways to do it. There are so many websites that might help you find the right kind of job. But you can also go for some social media site for this as well. There are multiple social media websites that can help you find the right kind of job. For example, in addition to using it for connecting at personal levels, you can also depend on Facebook to look for jobs. However, when it comes to connecting professionally, LinkedIn surely rules the roost.
With as many as 347 million members on it, LinkedIn has all the potential that’s necessary to be a perfect job search platform. It can be used to connect with the people who can help you find your dream job. However, there are also a few mistakes that people commit while using LinkedIn for job search. Here’s a quick look at some of them.

Not Uploading Any Image on Profile

It’s your picture that has the ability to make the first impression on your potential employer. And it is the first thing that you should include in your LinkedIn profile when you are planning to use the platform for job search. LinkedIn expert Nicole Williams says, “You’re seven times more likely to have your profile viewed if you have one. Like a house that’s on sale, the assumption is that if there’s no photo, something’s wrong.” So, if you are eager to impress your potential employer immediately, the best thing that you can do is upload a picture in your LinkedIn profile. It’s sort of essential to use this image in the LinkedIn profile.

Using Someone Else’s Image

Do you have an image for your profile on LinkedIn? Is it your original image? If it’s not, then you are surely making a major mistake. There are several profiles on LinkedIn, which do not have the original photos of their owners. And the image should also show you in your professional best. LinkedIn is one of the major professional profiles. Hence, it should not show you in your personal avatar at all. You need to appear professional there, so that you can attract the attention of your potential employers.

Ignoring the Past Experience Part

You are looking for a job through LinkedIn. But is it the first job that you are looking for? Are you a fresher? Or, do you have some kind of experience of working somewhere else? Even if the job you have done is not relevant to what you are currently searching for, you should still show the experience in your profile. And the space for experience in the LinkedIn profile should not be left blank. You should fill it up with relevant details. You can find several profiles on Twitter, which do not have these details. And this is a mistake that backfires, especially when you are looking to enhance your LinkedIn profile to find a new job.

Not Giving Enough Attention to the LinkedIn Summary

An old format of resume had a part called the summary, which used to put forth your career highlights. The LinkedIn profile is necessary to attract the attention of your potential employers. So, it is also important to create a great summary that’s going to act as a resume for you in a way. You need to fill it up. But it has been observed that many profiles don’t have that part completed. So, it’s better to fill up the LinkedIn summary to complete the profile in a proper way.

Not Using the Privacy Settings of LinkedIn

Are you aware of the privacy settings that LinkedIn offers? There are quite a few of them. And it’s essential for you to have a proper idea about each of them. You don’t want your current boss or colleagues from the present company to know that you are planning to change the job, do you? Of course not. Besides, while looking for a new job, you are sure to have conversations with different people. You should also not let your employers have a look at those. And for this, it is essential to have the privacy settings in such a way that it is blocked from people whom you don’t want to see this.

If you are planning to use your LinkedIn profile to search for a job, it is essential for the profile to have every characteristic to attract the attention of the potential employers. And if you are successful in that, you will surely have the chance of landing your dream job right from LinkedIn. But for that, it is essential to do away with the common LinkedIn mistakes to get the best results.

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